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This year, I can't quite say the same with Android O. There's no one killer feature to take down the iPhone 7 -- and we're not sure which improvements are in store for the iPhone 8. Apple is rumored to release the 10th anniversary iPhone (we're calling that the iPhone 8 for now) with brand new hardware and software that pulls out all the stops, like updating the Siri voice assistant and camera tools. When Apple announces its updates to iOS at its annual developer conference on June 5, it has an amazing opportunity to wow us in a way that Android O has not.

Don't get me wrong, Tightening software's nuts and bolts is extremely important, Android O promises to save battery and speed up the phone, And Android Go, a version of the software for entry-level phones, will have huge implications for making Android work smoothly on handsets in emerging countries, But this year, the Android updates that really excite me were either announced last year, appear in other phones, are "invisible" adjustments to base code, or aren't related to Android O at all, To be clear, Android O still seems like a promising step forward for Android, but it's actually Google's other announcements that have the iphone xs / x black tough mag case power to change the way we work and live, Many of them will show up on Android phones, but they aren't tied to Android O -- they exist independently of it..

And that's where Apple should worry about matching Google's progress in ways that lay the foundation for things to come. Read how Google is doing "deep surgery on Android" with its latest OS. But Google isn't worried about the next iPhone, or about flashy phone features in general. "Sometimes you can wow people for a moment," said Hiroshi Lockheimer, who heads up Google's Android business, "And they forget about it because it's gimmicky."To Google's Android team, it's the vitals like battery life and smooth performance that are key.

"If your battery goes out at 4 p.m., it doesn't matter what features your phone has," said Stephanie Saad Cuthbertson, director of product management for Android, So while Google's new announcements for I/O are set to perfect phones running Android O, or whatever sweet treat name it'll eventually pick up, what we get with Android O iphone xs / x black tough mag case isn't going to even make a dent in the iPhone hype machine, Apple has every opportunity to put a can't-live-without feature on buyers' lips, the kind that brings them in droves..

Commentary: Google's new Android may be better than before, but it's kind of boring. Last year after Google announced Android N (which became Android Nougat), I wrote that Android had blown past the iPhone and iOS. Granted, it was deep in the iOS 9 era, just a few weeks before Apple unveiled iOS 10 at its own developer conference. But with N, Google wowed me with its better search, better AI than Siri and the then-new Daydream VR. Be respectful, keep it civil and stay on topic. We delete comments that violate our policy, which we encourage you to read. Discussion threads can be closed at any time at our discretion.